The different uses of KPIs and metrics – Making a better game versus raising...
Many games companies struggle with how to use their metrics and Key Performance Indicators (KPIs) effectively. They are conflicted because game metrics have two different purposes: Comparison and...
View ArticleCryptocurrency, NFTs and pay-to-earn: the new world or a gigantic Ponzi scam?
Twice in my career, I have been at the forefront of massive change. In 2000, I was an Internet analyst at Deutsche Bank advising middle-aged men (and they were all men) on how this new nerdy Internet...
View ArticleWeb 3.0: from cynicism to evangelism
I am continuing my quest to understand this third major transition in the technology / games markets in my career (first: the Internet; second: free-to-play; now: the blockchain). I feared that I...
View ArticleWeb 3.0: Crypto-currencies, the blockchain, NFTs and pay-to-earn
Cryptocurrencies, the blockchain, NFTs and pay-to-earn: 4 separate growth areas that promoters and shysters conflate, to the detriment of us all. The crypto/blockchain/NFT bubble continues apace....
View ArticleCan consoles support large F2P games? They already do
Sony’s recent corporate presentation was heavily focused on F2P and live-service games. Piers Harding-Rolls has an excellent analysis thread on Twitter, and these 2 charts leaped out at me. That chart...
View ArticleWhy is the Microsoft Store so bad?
I just saw a chart from Martin Nerurkar about the sales of his game Nowhere Prophet by platform. He followed up with this tweet: And if you’re wondering why the Microsoft Store isn’t on this graph,...
View ArticleWhat does inflation mean for the games industry?
I’ve recently been asked to think about what rising inflation (8.2% in the UK in June; 9.1% over the last 12 months in the US) means for the video game industry. There are three areas to think about:...
View ArticleIs Microsoft buying Activision market share?
I’m spending some time getting back up to speed on the major players in the games sector as part of my increased involvement in Hiro Capital, and this chart in the Activision Blizzard annual report...
View ArticleI’m back, and I’ve launched a Kickstarter!
I’ve been very quiet at Gamesbrief for a while. As many of you may know, I caught Covid in May 2022, and I have had Long Covid ever since. In January 2023, I was lucky to be able to have a shower and...
View ArticleTrash Goblin is 124% funded, with 24 hours to go!
I’m so excited that the Kickstarter I’m part of has funded. I’ve recently stepped up from a non-executive role at Spilt Milk to an executive one. I’m still part time (I hate you, long Covid), but I’m...
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